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Returns - Managing Lead Returns

Managing lead returns is a big part of successfully managing your lead based business, we will cover the basics.

Gabriel Buck avatar
Written by Gabriel Buck
Updated over 3 weeks ago

Overview

Managing lead returns is a crucial component of maintaining a healthy lead-based business. Access this feature by navigating to Returns under the Leads section in the left-hand menu.

Tip: From this screen, you can use the Choose Columns feature to display critical pieces of information like Return Date and Date Added.

Also, it is critical to your lead generation success that you manage returns and mark your leads that are returned as Approved or Approved and Return to Source. If you select Approved Send back to Source, the lead will be deducted from your Vendor Send Count and affect your Vendor Payout.

Why Managing Returns is Important

With LeadExec, you can set a return % threshold for your lead buyers. You will want to limit the percentage of total leads on order a client can return in most cases. You might want to restrict a buyer to 10% or 20% to ensure you do not let them return more than would be prudent for a successful relationship. Your buyers can return leads from the Client Portal, or you can Import Returns via an XLS file.

We have also included a Pivot report feature with a pre-loaded report that helps you understand how many leads your client has returned during a time frame.

Best Practices

  • Leverage Column Visibility
    Customize the view to display essential return information at a glance, such as return dates and added dates, for streamlined review.

  • Control Return Rates
    Enforce return thresholds (e.g., 10–20%) to avoid excessive buyer returns.

  • Track Returns Systematically
    Use status updates (Approved / Return to Source) to keep payout records accurate and transparent.

  • Use Pivot Reporting for Insights
    Analyze return trends regularly to identify and address underlying issues

Troubleshooting

  • Missing Important Columns
    If you can’t see Return Date or Date Added, activate them via Choose Columns.

  • Incorrect Vendor Payouts
    Ensure that “Approved – Send back to Source” is used correctly, it impacts the vendor’s send count and payout.

  • Return Threshold Limits Not Applying
    Double-check client-level settings to ensure thresholds are configured properly.

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